Online gambling and sports betting in São Paulo

• Online betting and online casino games are legal in every state for operators licensed federally by the SPA (Law 14.790/2023); the state lottery can also license operators for its own territory.
• Federal fixed-odds regime applies nationally, including São Paulo.
• SPA/MF is federal regulator for fixed-odds betting and online games.
• Online sports betting and online games authorised only via SPA/MF licensing.
• State lottery of São Paulo may operate its own lottery products; online fixed-odds falls under federal SPA regime.
• From 1 Jan 2025, only SPA-authorised operators may offer and advertise fixed-odds betting in Brazil.
• SPA/MF Ordinances set technical standards for betting systems and online games.
• Unlicensed/offshore operators are prohibited from advertising in Brazil under Law 14.790/2023.
• Fixed-odds betting covers real sports events and online gaming events in virtual environments.
• Retail fixed-odds betting and online fixed-odds betting are both part of the lottery modality regulated federally.
• São Paulo operators must comply with federal advertising, responsible gambling and integrity obligations.

Secretaria de Prêmios e Apostas do Ministério da Fazenda (SPA/MF) — www.gov.br/fazenda/pt-br/composicao/orgaos/secretaria-de-premios-e-apostas

Law 14.790/2023 (federal fixed-odds betting and online gaming).

Prohibited. Law 14.790/2023 provision making advertising of unauthorised betting platforms an offence; effective after start of federal authorisation process.

Federal law restricts advertising of platforms lacking SPA/MF authorisation; applies throughout Brazil, including São Paulo.

National rules also apply — see online gambling regulation in Brazil.

The regulator publishes a list of licensed or authorised operators.

https://www.gov.br/fazenda/pt-br/composicao/orgaos/secretaria-de-premios-e-apostas/apostas-de-quota-fixa/legislacao

• Law 14.790/2023 enacted, regulating fixed-odds betting and including online games as betting objects.
• SPA/MF Ordinance 722/2024 set general regulations for betting systems and data provision to SIGAP.
• SPA/MF Ordinance 1,207/2024 established technical requirements for online games and live game studios.
• SPA/MF Ordinance 1,231/2024 set rules for responsible gambling and advertising/marketing for fixed-odds betting.
• From 1 Jan 2025, only SPA-authorised operators may operate and advertise in Brazil.
• SPA/MF Edict 1,475/2024 restricted operation of fixed-odds betting from 1 Oct 2024 to applicants that filed for authorisation.

• Exact launch date for authorised online fixed-odds betting in São Paulo; authorisation process is federal and phased, no São Paulo-specific go-live date found.
• Existence of a distinct São Paulo state lottery licensing framework for online fixed-odds betting separate from federal SPA/MF regime.
• Presence of a São Paulo-specific public list of licensed online gambling operators; federal SPA/MF lists apply nationally.
• Whether São Paulo state imposes any additional local enforcement on online gambling products beyond federal law.
• Whether Brazil would treat paid loot boxes with randomized prizes as gambling, consumer goods, or another regulated promotion category.
• Whether real-money event contracts/prediction markets are treated as gambling or as financial derivatives under Brazilian securities/derivatives law.

1. planalto.gov.br/ccivil_03/_ato2023-2026/2023/lei/l14790.htm
2. gov.br/fazenda/pt-br/composicao/orgaos/secretaria-de-premios-e-apostas/apostas-de-quota-fixa/legislacao
3. bnslaw.com.br/wp-content/uploads/2024/01/Lei-das-Bets_english.pdf
4. gamingcompliance.io/brazil/
5. bnldata.com.br/en/legislacao/portaria-spa-mf-no-1-231-de-31-de-julho-de-2024-estabelece-regras-e-diretrizes-para-o-jogo-responsavel-e-para-as-acoes-de-comunicacao-de-publicidade-e-propaganda-e-de-marketing-e-regulamenta-os-d/
6. bnldata.com.br/en/legislacao/lei-no-14-790-de-30-de-dezembro-de-2023-apostas-esportivas-e-jogo-online/
7. fasadv.com.br/en/bra/publication/legal-framework-for-betting-in-brazil
8. bnldata.com.br/en/legislacoes/federal/
9. iclg.com/practice-areas/gambling-laws-and-regulations/brazil
10. practiceguides.chambers.com/practice-guides/gaming-law-2025/brazil
11. gamblingmaps.org/map/regulations/brazil
12. legal500.com/guides/chapter/brazil-gambling-law/
13. onlinegamblingregulations.com/regulations/brazil/
14. practiceguides.chambers.com/practice-guides/gaming-law-2024/brazil
15. worldpokerdeals.com/blog/online-poker-in-brazil
16. deep.poker/learn/country/brazil

Researched 2026-09-21 from public sources and summarised by the Brandfense team. Not legal advice — confirm with the regulator or your counsel before acting.